SOFTWARE FAMILIES

Integrated standard complete system for the operative
value adding processes of media firms

muellerPrange's software systems help bolster the success of publishing in the age of modern media. Focus on your customers, market and process new and traditional forms of advertising, market and process new and traditional business models with media users in a professional manner, and generate content of relevance to target groups.

muellerPrange offers two system families
to guarantee your success

VM (publishing manager) is the fully integrated system for modern media with cross-media CRM, marketing and order management in advertisements, reader services (subscriptions, shop) and editorials. For print, online, cross-media.

MediaMillion is a high-end CRM infrastructure for media with cross-media objectives in decentralised, heterogeneous application landscapes: Central ecosphere, central master data, Datawarehouse. Productivity module, e.g. for editorials. 100% SOA.

Cross-media process fields

Continuous processes, optional in an integrated or shared system landscape, customized to individual requirements: VM as integrated overall system including ERP for advertising and sales. MediaMillion Friendship Server as open central CRM infrastructure in the networked media house. MediaMillion AdSales as special system for offer management and sales pipelines of all possible types of advertising. MediaMillion Editorial as administrative editorial CRM for modern editorial departments. MediaMillion Graffiti as "Social Enterprise" for internal and mobile teams. MediaMillion Communications Server for communicative processes and operational sequences in the entire media house. MediaMillion Diamond Server as center for intern and extern Data for pulses of "Business by algorithm" and analyses.

 

 

Alone or linked

VM and MediaMillion are combinable to create an unbeatable system. This can be supplemented by other applications from us and our service providers to create a complete network of data and processes.

Transparent

The business intelligence components of VM Executive Elements and MediaMillion Executive Elements provide you with exciting insights based on your particular outlook.

Executive Elements

Features

Innovative, intuitive, open,
and proven industry standard

Profitable

Short project run times, high user acceptance

International

Multilingual user interfaces, content, and outputs.