Media Saleswave
Achieve revenue growth forecasts

muellerPrange’s Media Saleswave is based on Microsoft's CRM platform and transforms this into a special marketing and sales tool for modern media companies – for efficient sales of advertising media, media products, and complementary print, online and crossmedia business!
No matter whether it is traditionally on-premise or the software solution from the "cloud".

Like clockwork

Leads turn into customers, campaigns turn into sales opportunities, and sales opportunities turn into orders, which in turn demand service – in other words, controlled processes specially designed to handle the unique needs of the media sector.

Media Saleswave propels ad and media sales people through customized, automated, and best practice sales processes, including after-sales follow-ups, activity workflows, and management of contact reports.

Managers retrieve statistical information on sales pipelines indicating future inflows from ads and media sales.

The basis for an effective and unobstructed handling of the market is the Media Saleswave Ecosystem. It displays complex networks of relations between advertisers, agencies and contacts in a simple and complete fashion.

BENEFITS FOR MANAGEMENT

  • Planning reliability
  • Finally planning security
  • Successful execution of cross-media business models
  • Sales pipeline: accrual planning by publication and time
  • Feedback on business models, processes, and product acceptance
  • Automated control of sales processes
  • Implementation of change management processes
  • Attractive price model through SaaS solution (cloud)
  • New software solution for a new generation of employees
  • Increase in sales through optimised sales processes
  • Limitation of costs through slimmed-down IT

Favorite system

Sales representatives are into Media Saleswave. It depicts complex, cross-media sales opportunities in an easy to follow manner and uses Microsoft's CRM to seamlessly integrate them into user-preferred applications like Outlook or mobile devices. IT specialized employees love Media Saleswave, due to numerous customization possibilities offered by Microsoft CRM platform.

Across all media and genres

Media Saleswave combines traditional print and modern digital systems: Media Saleswave handles all media channels and related advertising media and end products like magazines, newspapers, online features, and cross-media.

Specialised

Media Saleswave expands an already existing base-CRM, Microsoft Dynamics CRM, specifically by important, media-relevant functions. Therefore Media Saleswave by muellerPrange is based on a world renowned software standard for the media sector with millions of users, but adds even more tools to the already broad spectrum of the Microsoft Dynamics CRM functionalities, which the base-CRM can not offer in a modern media company.

BENEFITS FOR AD SALES DEPARTMENT

  • More time for sales
  • Easy handling of crossmedia sales opportunities
  • Solid data for planning actions and controlling activities
  • Follow-up on offers, system supported
  • Effective communications management
  • Sales knowledge base
  • Decrease of workload through rule based sales and workflow processes

Networked

Media Saleswave can be set up stand alone or integrated seamlessly
into the company’s applications:

Primary address system e.g. with the
MediaMillion Friendship Server or others

Ad management solutions
e.g. with VM-A (Verlags-Manager Advertising) or with SAP IS Media

Subscription and shopping applications
e.g. with VM-C (Verlags-Manager Customer) or others

Applications that administer media inventories
(issue management, Ad Server)

Data warehouse applications
e.g. with the MediaMillion Diamond Server or others

BENEFITS FOR IT DEPARTMENT

  • Deployment of an industry standard: Microsoft CRM
  • Deployment of a standard system in the industry (Microsoft CRM)
  • Unique vertical solution for Microsoft Dynamics CRM
  • Comprehensive application customization
  • SOA based
  • Integration of MS Exchange, Outlook, and the Office suite
  • Implementation of mobility scenarios through offline support
  • Integration in business intelligence applications
  • High security through Single Sign-On
  • Simple access control